China business
Business development in China
Once the decision to be in China is made, growth comes from the number of qualified conversations you can hold there. We create and run those conversations on your behalf.
Overview
Chinese counterparts, particularly large enterprises and state-owned groups, do not move on cold email. Meetings come from the local network, from being present at the right industry events, and from someone able to follow up in Chinese the week after.
We build that network as an asset that belongs to you: named companies, named contacts, meeting records and a follow-up log you keep whether or not you continue with us.
Scope
What this service covers
Industry network building
Introductions to manufacturers, distributors, state-owned enterprises and industry associations relevant to your sector.
Lead qualification
Counterparts screened for size, decision authority and genuine intent before you spend time on a meeting.
Trade fair representation
We staff your stand, hold conversations in Chinese and hand over qualified leads — with or without your team travelling.
Delegation hosting
Visit programmes for your management: agenda, meetings, interpreting and logistics in China.
Local trainings and presentations
Product and technical training delivered to your distributors, installers or clients in Chinese.
Ongoing follow-up
The part that decides outcomes: consistent follow-up with each counterpart, in their language and time zone.
How we work
How it runs
Target
The counterpart profile and priority sectors defined with you.
Build
Network mapped and approached; associations and events identified.
Qualify
Screening calls and meetings to filter for real intent.
Meet
Meetings, fairs and delegation visits arranged and attended.
Follow up
Structured follow-up and reporting until business moves.
Output
What you receive
- Target account map with named companies and contacts
- Meeting records and qualification notes
- Trade fair report with qualified leads
- Delegation programmes and interpreting
- Monthly reporting to your headquarters
Client work
Baltic Wood
Market development, acquisition support, trade fair representation, multiple hosted delegations and local trainings for one of the largest wooden floor manufacturers in Poland. Working with us since 2019.
See all case studies →
Questions
Business development in China — frequently asked
Do you work on commission?
The core engagement is a retainer, because network building takes months before it produces revenue. Performance elements can be added once a pipeline exists.
Can you represent us at a fair without us attending?
Yes. We staff stands and run the conversations in Chinese, then hand over a qualified lead report. Several clients work this way every year.